TR Mann Consulting is an independent marketing consultancy founded by Tom Mann, former marketing executive for Erickson, the nation's leader in developing full-service retirement communities across the country.

We specialize in media, real estate, and the senior market. Our clients include real estate developers, magazine publishers, the travel industry, and company's that sell consumer goods or services to the senior marketplace.

Our team provides ideas that assist our clients in building strong brands and profits.

Our areas of expertise include:

Brand and Market Strategy
Competitive analysis
Market research and segmentation analysis
Marketing partnership development

Marketing Communications
Advertising
Brand development and positioning
Media Relations
Point of Purchase/Store Design

Product Innovation
Repositioning
Product brainstorming

Customer Relationship Management
Appreciation programs
Loyalty programs
Events

6th Annual International Council on Active Aging

Tom Mann will be one of the keynote mature market experts speaking at this important event held in San Antonio, Dec. 4-6.

Selling To Seniors

TR Mann Consulting introduces an online network for 50+ industry experts. Topics Mature Market Experts cover includes:boomers, seniors, retirement communities, health care, assisted living, nursing care, aging trends, media, finances, consumer goods, the 62+ market, and much, much more.

Acumen.org
Why Does So Much Marketing to Seniors Stink? And Other Questions With Tom Mann.

seniorlivingindustry.com
Former Erickson Retirement Communities executive forms new venture, lands GRAND Magazine an exciting new magazine and website written for today's active grandparents!

aahsaqualityfirst.wordpress.com
Does Your Marketing Stink? How are you personalizing your marketing?

Maryland Senate Task Force report
The Dynamics of Elderly Retiree
Migration into and out of Maryland - where Maryland's seniors are moving.